Strategy, design & monetisation.
We transform physical environments into intelligent media assets. From architectural integration to retail media strategy and data-driven content, we engineer digital experiences that drive engagement and unlock new revenue streams.
Turning overheads into assets.
A digital signage network should do more than display content; it should drive commercial performance. Whether through influencing the path to purchase, automating pricing, or generating advertising revenue, every screen must have a measurable return on objective.
Entwined’s retail experience practice goes beyond aesthetics. We partner with retailers to build "Intelligent Stores", ecosystems where design, data, and trade marketing converge to create a seamless, profitable environment.
Commercialising your network.
Unlocking network value.
Your physical footfall is a valuable commodity. We assist in structuring Retail Media Networks that allow you to monetise your digital assets by selling "share of voice" to advertisers. We help define the technical architecture and ad-serving logic required to deliver Retail Media or programmatic advertising without disrupting your core brand experience.
Trade marketing & compliance
Supplier-funded growth.
Modernise your trade marketing agreements. We design content strategies that allow you to easily execute supplier-funded campaigns. By digitising this process, you ensure 100% compliance for supplier promotions, proving exactly when and where their products were featured, and removing the lag time associated with printed point-of-sale materials.
Signage intelligence.
Automated relevance.
Static content is often irrelevant content. We integrate your signage network directly with your business data, including Point of Sale (POS) and Inventory Management systems.
Live Pricing: Ensure price integrity across the fleet by pulling data directly from the POS master file.
Inventory Awareness: Automatically trigger promotions for overstocked items or hide promotions for out-of-stock products to prevent customer frustration.
Retail analytics.Measurement and insight.
You cannot manage what you do not measure. Campaign performance metrics require a combination of message exposure and sales performance data attributes to measure effectiveness. Entwined’s solutions supply to exposure half of the equation, enabling powerful reporting that supports increased advertising investment.
Seamless physical integration.